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Sustainability hero

Ecological efforts

We are deeply aware of the impact we have on the planet, and we believe it is our responsibility to minimise that impact. With future generations in mind, we strive to make a difference in the little things.

Sustainable materials

First and foremost, we critically evaluate our products, the materials we use to make them, and how we package them. Wherever possible, we choose eco-friendly materials. We also use a type of plastic that is more durable and sturdier, ensuring a longer lifespan for our products and reducing the likelihood of them ending up in landfills.

Efficient packaging

When deciding on the packaging for a product, we consider its sustainability, as well as the efficiency of our production and distribution processes. Wherever possible, we reduce plastic usage and rely on recyclable materials.

Recyclable packaging

Speaking of packaging, this is another part of the story that has evolved dramatically. We avoid plastic in our packaging wherever we can.

  • 75%

    Of all the new products and a lot of packaging of older products were adapted to a more eco-friendly alternative.

  • >60%

    Of our cardboard packaging now consists of recycled cardboard.

Corporate culture

  • People

    Avoid unnecessary travel and focus on connecting online.

  • Planet

    Reduce paper waste and print only when absolutely necessary (including our catalogue).

  • Energy

    Use solar energy to power our buildings.

  • Transport

    Introduce electric cars into our operations.

Our labels

Your child's safety—you don’t take any chances with that, and neither do we. That is why we test all our products rigorously and ensure they meet the highest quality standards. This commitment is reflected in the various quality labels we have received. Here is a selection from our certifications.

Labels

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